MED ESSAADI
Senior Full-Stack Developer & WordPress Performance Expert
Let’s Work Together
ABOUT ME
Senior Full-Stack Developer with over 12 years of experience designing and maintaining business-critical ERP systems and high-performance web applications.
My work focuses on:
Building scalable applications with clean, maintainable code
Developing optimized WordPress solutions and WooCommerce systems
Improving performance through Core Web Vitals, caching, and server optimization
Enhancing SEO through technical optimization and structured data
Automating business processes with custom ERP/CRM features
I’ve led projects for companies in tech, customer service, tourism, transportation, and industrial services. Whether improving an existing system or building a solution from scratch, I bring a strong blend of technical knowledge, problem-solving, and long-term maintainability.
Based in Ottawa, I work with clients and teams worldwide.
WHAT I DO
Where creativity meets functionality, and every click tells a unique story.
I'm not just a service provider; I'm a creative storyteller, a problem solver, and your partner in turning imagination into reality. Here in my creative haven, we embark on a journey where every idea, every project, is an opportunity to craft something truly unique.
01
Web Development
02
WordPress & WooCommerce
03
Technical SEO
04
Databases
05
ERP / Workflow Automation
01
02
03
04
05
1
Years of experience
1
faster load times on optimized WordPress sites
1
SEO growth across multiple projects
1
uptime on a mission-critical system
Our project was completed on time and within budget, and the results speak for themselves. He truly went above and beyond to ensure our satisfaction, and we couldn't be happier with the outcome.
Olivia Johnson
His attention to detail and creativity brought our vision to life. Not only did they deliver a stunning website, but he also provided excellent communication throughout the entire process.
Emily Parker
He transformed our outdated website into a modern and user-friendly masterpiece. From the initial concept to the final product, he was incredibly responsive and dedicated to exceeding our expectations.
Jacob Smith
Our project was completed on time and within budget, and the results speak for themselves. He truly went above and beyond to ensure our satisfaction, and we couldn't be happier with the outcome.
Olivia Johnson
His creativity and expertise shine through in every aspect of the design, resulting in a website that not only looks fantastic but also performs flawlessly.
Ethan Davis
He transformed our outdated website into a modern and user-friendly masterpiece. From the initial concept to the final product, he was incredibly responsive and dedicated to exceeding our expectations.
Jacob Smith
MY PROJECTS
Here are selected projects that highlight my experience in full-stack development, WordPress engineering, performance optimization, and technical SEO.
MY RESUME
I’m web designer with a passion for crafting engaging and intuitive digital experiences.
My Experiences
1
01-2025 - 12-2025
Web Developer
Alternativ Call
Improved website performance by 25% through caching, image optimization, and backend cleanup.
Achieved consistent 90–95 Lighthouse scores on key pages.
Enhanced an existing FileMaker CRM, fixing inconsistencies and improving reporting accuracy.
Optimized SQL queries, reducing response time by 25% across critical functions.
Achieved consistent 90–95 Lighthouse scores on key pages.
Enhanced an existing FileMaker CRM, fixing inconsistencies and improving reporting accuracy.
Optimized SQL queries, reducing response time by 25% across critical functions.
2
2022 - 2025
Web Developer
SFK Call
Led UX/UI improvements, reducing page load time by 35%.
Implemented a complete technical SEO strategy, resulting in +40% organic traffic.
Monitored site health and reduced production errors by 50% through proactive updates and logs.
Improved Core Web Vitals and boosted mobile performance significantly.
Monitored site health and reduced production errors by 50% through proactive updates and logs.
Improved Core Web Vitals and boosted mobile performance significantly.
3
2021 – 2022
Freelance WordPress Developer
Remote
Built custom WordPress websites with optimized architecture focused on SEO and performance.
Reduced loading times by 40–60% using CDN, caching, and optimized asset delivery.
Delivered lightweight custom themes and plugins for SMEs and e-commerce clients.
Reduced loading times by 40–60% using CDN, caching, and optimized asset delivery.
Delivered lightweight custom themes and plugins for SMEs and e-commerce clients.
4
2011 – 2021
Senior Web & ERP Developer
VTC France
Led the full development lifecycle of JB Manager, a proprietary ERP system used by 150+ employees.
Designed dashboards, automated workflows, and integrated business-critical modules.
Maintained 99.8% system uptime with ongoing improvements and technical monitoring.
Reduced incident resolution time by 30% by optimizing internal tools and processes.
Built internal web applications, reporting systems, and several API integrations.
Reduced incident resolution time by 30% by optimizing internal tools and processes.
Built internal web applications, reporting systems, and several API integrations.
My Education
1
2005 – 2010 ( WES Verified )
Master’s Degree Applied Computer Science for Business Management (MIAGE)
University of Lorraine
Focus areas:
Software engineering
Information systems
Business process modeling
Database architecture
Project management
Software engineering
Information systems
Business process modeling
Database architecture
Project management
My Expertise
1
%
HTML 5
1
%
WORDPRESS
1
%
REACT
1
%
ELEMENTOR
1
%
NODE JS
1
%
MY SQL
1
%
WOOCOMMERCE
1
%
ANGULAR
CONTACT ME
Let’s make something great together.
WORDPRESS
Development
SEO
Copywriting
Content Creation
WORDPRESS
Development
SEO
Copywriting
Content Creation